not that art and logic are separate. though often they are estranged. the lure may not be logical, and may not be the insidious libidinal logic of advertising. maybe it's not even artful, maybe artless, maybe the invisible art of conscious heart. the lure may not be with a sharp hook, it may be a soft allure. like in nature, the kind we now turn to advertisement and contain, that has only the semblance of the soft allure, that has the invisible hook we can't seem to deny. 
i don't think of myself logically, and often not artistically. i think of me as a failed artist and romantic, and of course logician, though i never tried logic. but a failing is often an art and has a certain artless logic, and illogical artfulness, and i find the two pulls together in my dog relations.